Liftoff

This guide explains how to set up the Liftoff monetization data grabber in the Magify analytics system.

The grabber automates the import of monetization data from your Liftoff account into the analytics pipeline. It collects key performance metrics such as ad revenue, impressions, eCPM, ad unit performance, and other monetization indicators specific to AppLovin.

Getting Started

1. Navigate to Configurations > Integrations > Monetization Grabbers in the Magify interface.
2. Find Liftoff in the list and click Add Grabber to create a new data source.
3. A configuration form will open.

This form is used to connect Magify to your Liftoff account by providing the required credentials: API Key, Grabbing Start Date, App ID, and a custom integration name.

General Settings

Form Overview

• Top Section – General connection parameters: integration name, organization, and API credentials.
• Applications Section – A list of individual Liftoff applications to be synced.

Each field in the form is described below.

Name

A descriptive name for the grabber configuration. Helps identify the data source among other integrations.

Recommended format: Liftoff Grabber [CompanyName]

Optional field – recommended to fill in for easier navigation.

Organization

Select your organization from the dropdown list.

API Key

To enable data collection from Liftoff, you must provide a valid API Key. This key is used to authenticate requests to the Liftoff Reporting API, which provides monetization metrics such as revenue, impressions, eCPM, ad unit performance, and more.

How to find it:

1. Log in to your Liftoff Monetize account.
2. In the left-hand menu, go to: All Applications > Overview.
3. Your API Key will be listed in this section.

Grabbing Start Date

Specifies the date from which the system should start collecting data from Liftoff. Any data prior to this date will be ignored during the grabbing process.

This field defines the starting point for data collection.

Format: YYYY-MM-DD

Is Enabled

Enable this option to start collecting data immediately. If left unchecked, the configuration is saved but inactive.

Application Section

Use this section to configure individual applications for data synchronization with Liftoff.

Each field serves the following purpose:

App ID

Used to identify your specific application within the Liftoff platform for monetization data collection.

Each app registered in your Liftoff account is assigned a unique App ID, which is required to fetch app-level performance and revenue metrics.

How to find it:

1. Log in to your Liftoff Monetize account.
2. In the left-hand menu, go to: Applications > [Select your app].
3. The App ID will be displayed at the top of the application details page.

Application

Select the corresponding application(s) from the dropdown list.

Click + Add Applications to include additional apps from your account.

Saving the Configuration

Once all required fields are filled in, click Save to complete the setup. The enabled grabber will then start collecting data from Liftoff according to the configured schedule.

By default, each grabber is configured to load data for 1 day when created.

If you need to collect data for a longer period (e.g., for initial setup or data recovery), please contact us — we can manually adjust this value for you.